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Privacy policy

This policy explains how Mybrand collects, uses and protects your personal information.

Last updated: 1 September 2026

1. Who we are

This website is operated by Mybrand, based in Ireland. When we say "we", "us" or "our" in this policy, we mean Mybrand. You can contact us at [email protected].

2. Information we collect

We collect only the information that is necessary to provide and improve our website. This includes:

  • Information you give us: when you use our contact form, we collect your name, email address and the content of your message so we can respond to your enquiry.
  • Technical information: when you visit the site, our hosting provider may record basic technical data such as your IP address, browser type and the pages you visit. This is used to keep the site secure and to understand general usage.
  • Cookies: we may use small files called cookies to help the site work correctly and to remember your preferences. You can control or delete cookies through your browser settings.

3. Why we collect this information

We use the information we collect for the following purposes:

  • To respond to enquiries you send through our contact form.
  • To operate, maintain and improve the website.
  • To protect the security and integrity of the site.
  • To understand how visitors use the site so we can make it more useful.

4. Legal basis for processing

We process personal data on the following legal bases under the General Data Protection Regulation (GDPR):

  • Consent: when you submit a form, you consent to us processing your data to respond to you. You can withdraw consent at any time.
  • Legitimate interests: we process technical data to keep the site secure and functional.

5. How we store and protect your data

We take reasonable steps to protect your information from loss, misuse and unauthorised access. Data submitted through forms is stored securely and is only accessible to those who need it to respond to you. We do not sell or rent your personal information to anyone.

6. Cookies and consent

Our website may use cookies to improve your experience. When you first visit the site, you will be given the opportunity to accept or decline non-essential cookies. You can change your cookie preferences at any time through your browser settings. Declining cookies will not prevent you from reading our content.

7. Sharing your information

We do not share your personal information with third parties except where required by law, or where we use a service provider to help operate the website (for example, hosting). Any such provider is bound by appropriate data protection obligations.

8. How long we keep your data

We keep personal data only for as long as is necessary for the purpose it was collected. Enquiry messages are retained for a reasonable period so we can follow up, after which they are securely deleted.

9. Your rights

Under data protection law, you have the right to:

  • Access the personal data we hold about you.
  • Ask us to correct inaccurate data.
  • Ask us to delete your data.
  • Object to or restrict certain processing.
  • Withdraw consent at any time.
  • Lodge a complaint with the Data Protection Commission.

To exercise any of these rights, contact us at [email protected].

10. Children's privacy

Our website is intended for general audiences and is not directed at children under 16. We do not knowingly collect personal information from children.

11. Changes to this policy

We may update this policy from time to time. Any changes will be posted on this page with a revised date. We encourage you to review this page periodically.

12. Contact

If you have any questions about this policy or how we handle your data, please contact us at [email protected] or through our contact page.

Mybrand

Independent, practical fishing guides for Ireland. We help anglers plan safe, legal and rewarding trips on the water.

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